Personal influence; the part played by people in the flow of mass communications


Free Press ;, Glencoe, Ill., p.xx, 400 p. (1955)

Call Number:

Evans Library or Annex H


Public opinion.; Communication.


55007334by Elihu Katz and Paul F. Lazarsfeld. With a foreword by Elmo Roper.diagrs., forms, tables. 22 cm.Foundations of communications research"A report of the Bureau of Applied Social Research, Columbia University."Bibliography: p. 381-393.